School Holiday Client Mid-Term Report - Summer

Set Up

You will only use this procedure during the long summer holiday period. Usually approx first week of January or as soon as you get an opportunity.

You will get a task reminder to do this.

Allow approx. 1/2 hour to complete this per client

Collate Stats

  • Open your Summer School Holiday Mid-Term Report Stat document to complete
  • Add in client names and region page names, etc to be ready to get all the stats
  • Open Google Analytics go to Reports | Pages and Screens and put in reporting dates
  • Get all overall stats and put in reporting document 
  • Work through each link (clients and regional pages) in the report and add stats
  • Open Google Search Console and put in reporting dates
  • Get all overall stats and put in reporting document 
  • Work through each link (clients and regional pages) in the report and add stats
  • In Analytics go to Explore | External Link Clicks - add dates and export to search on the export (keep the export open if doing other reports and when finished save in Stat folder)
  • Check status of Google keyword rankings

Social Stats

  • Then open Facebook Hibiscus Coast page - Meta Business Suite |Content
  • Put in your relevant dates
  • Export Data - Lifetime | Post | Creation date
  • Tick for all 3 pages required (Hibiscus Coast, Linku2 School Holidays, Linku2 Waikato)
  • Download
  • Open download - don't convert
  • First sift through and delete all posts not relevant for school holidays or reporting here (hold shift and click on each post to highlight then delete)
  • Add in first column and put in client name
  • Delete not needed columns
  • Sort by client
  • Copy into your main spreadsheet
  • Put rows between each
  • Put Totals sums for first one
  • Copy and paste totals row under all other clients

Reporting to Clients

  • Then go to CRM
  • Open each client
  • Email | Send Email | Select template - SCHOOL HOLIDAYS - CLIENT - Summer Mid-Term Stat Report
  • Complete email and send
  • Go to Board and add link to the mid-term spreadsheet to the task to report
  • Move the task to completed

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