Adding schema (structured data) to a Weebly website is relatively straightforward, but because Weebly doesn't have a dedicated "Schema Plugin" like WordPress does, you'll need to manually paste the code into the site's settings or specific pages.

Here is the step-by-step process to get it done.

1. Generate Your Schema Code

Before adding anything to Weebly, you need the JSON-LD code. You can use a free generator like technicalseo.com or Google's Structured Data Markup Helper.

Common types you might need:

  • LocalBusiness: (Perfect for your Linku2 directory clients).
  • Product/Offer: (Good for specific services).
  • Review: (To get those star ratings in Google search results).

2. Add Schema to Your Entire Site (Global)

If you want to add Organization or Website schema that applies to every page, follow these steps:

  1. Log in to your Weebly Editor.
  2. Go to the Settings tab at the top.
  3. Click on SEO in the left-hand sidebar.
  4. Scroll down to the Header Code box.
  5. Paste your <script type="application/ld+json">...</script> code here.
  6. Click Save and then Publish.

3. Add Schema to a Specific Page (Recommended)

For things like Local Business info for a specific client or a Product page, it is better to add the code only to that specific page to keep your SEO "clean."

  1. In the Weebly Editor, click the Pages tab.
  2. Select the specific page you want to mark up.
  3. Click on SEO Settings.
  4. Find the Header Code box for that page.
  5. Paste your specific JSON-LD code there.
  6. Click the back arrow, then Save, and Publish.

4. Alternative: The "Embed Code" Method

If you don't want to mess with the Page Settings, you can use a drag-and-drop element:

  1. Go to the Build tab.
  2. Drag the Embed Code element anywhere onto your page (it won't be visible to visitors).
  3. Click inside the element and select Edit Custom HTML.
  4. Paste your schema code.
  5. Publish your site.

5. Verify Your Work

Google is picky about formatting. Once you've published, always test your URL using:

Quick Tip: Since you manage multiple clients for Linku2, I'd recommend keeping a "Master Template" of the JSON-LD code in a document. You can then quickly swap out the business name, address, and phone number for each new client you set up on Weebly.

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